For GovTech, HealthTech, and Compliance-Heavy SaaS

More than half the hours in a typical RFP come from people you hired to do something else.

A bid takes 30 to 40 hours, and your AEs, product experts, security and legal carry 17 to 24 of them. At two bids a month, your AE's share alone is five to six working weeks a year.

I set up the bid gate, answer library and process that take that load off them so they can focus on what they were hired for, and I build a system for your eventual long-term hire to transition into as you scale.

30 minutes. No pitch. Just an honest look at your bid operation.

What I Do

A Focused Set of Offerings That Fit Your Needs

I build and run the proposal, security questionnaire and deal desk function for growth-stage SaaS in regulated markets.

As a mid-market company selling technology into highly regulated markets, with a significant portion of your revenue tied to procurement in some way, you are at a crossroads of how to manage it.

Where I Help in That Process

Managing Your RFP Pipeline

Every RFP is logged when it arrives, tracked on a calendar of re-competes and expiring contracts, and gets a written go/no-go recommendation.

You learn what each bid really costs, and your team stops spending 30–40 hours on bids it shouldn't chase.

Defining the Hire You Actually Need

A specialist can't build the function on their own. A senior hire costs $40K–$70K more and often still lacks the pricing and bid-decision experience.

I identify which role fits, write the job description and KPIs based on what the role is allowed to decide, and hand your hire a 90-day plan with a series of best practice bids to learn from.

Building Your RFP Response Process

Clear owners, deadlines and handoffs from intake to submission, so your AEs and subject experts provide input instead of hours.

If you have a live bid, I build the process on it, so you get a submission and a process you can repeat.

Building the Guardrails That Protect Your Revenue

Your RFP response often becomes part of the contract, and price is cited in far more lost bids than proposal quality.

I work with you to implement the guardrails for discounts and non-standard terms, plus a check that catches every commitment before your signature goes on the page.

Implementing or Updating Your RFP Response Tool

You paid for an RFP tool to keep your library current, but no one uses it and it has been collecting dust for six months.

I rebuild it with a named owner for every answer and set review cycles. I add rules for AI use and a security answer set (SOC 2, CJIS, HIPAA) for questionnaires, then train your team to use it.

Solutions

Solutions Offerings

Embedded RFP Leadership

Pre-paid RFP project slots that can be used any time in the next 6 months. Each slot is one RFP that I own end to end.

Every slot includes

  • A go/no-go call within one business day of receipt.
  • A compliance and scope matrix of the RFP.
  • SME interviews and content writing: your experts give input, I write.
  • On-target delivery of a submission-ready proposal 2 business days prior to submission.
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Embedded Senior Support

The senior work that keeps deals moving in your pipeline, building the framework to set up your team and any future hire for success.

Every focus comes with a handover kit

  • Process: intake, turnaround, approvals and who owns what, written down and tested on your real requests.
  • Operating documentation and videos: step-by-step guides and short walkthroughs, recorded as the work happens.
  • Hiring package: the role profile and salary band, an interview scorecard with a work sample, a 30/60/90 onboarding plan, and the KPIs to measure the hire from month one.
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Why Fractional

Why Go with a Fractional Bid Desk

Most growth-stage SaaS teams want a proposal lead who can write a winning response and build the system behind it.

Most proposal consultants write the response. I've also run the deal around it: the pricing, the redlines and the security questionnaires.

Book a Strategy Call →

Processes don't get built in a quiet quarter. So I build the plane while flying it.

Live bids keep moving, and each one leaves something behind. That might be:

  • A validated library answer
  • A response template with win themes for each buyer type
  • A go/no-go call that becomes a rule

By peak season, the function exists.